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This summer, an expedition group from Cambridge University will travel 15,000 km to India tracing the old trading routes and influences of tea. But there's a catch, the group will travel the whole journey in autorickshaws (Tuk Tuks).
To help raise funds for this trip the team are selling advertising space on the Tuk Tuks. We created a system that allows for a customer to purchase ad-space online on a virtual Tuk Tuk.
The customer can select an area of the Tuk Tuk and upload their advert from their computer on to the Tuk Tuk. If the customer is then happy with how their image appears they can proceed to purchase the ad. The ad they purchase will appear both on the real Tuk Tuk and on the web 3d Tuk Tuk.
You can see the virtual Tuk Tuk for yourself at: http://www.tracingtea.org/model.html.
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